Metal fabricators and other businesses in the steel and metals industry offer a unique set of skills and services. Much of your work is likely gathered from long-term, loyal business relationships and referrals. While word of mouth is certainly advantageous, a well-designed marketing program could get you in front of new customers, put you in new marketplaces, and deliver strong profits. Learning how to market a metal fabrication business is a little different from marketing other types of businesses. We’ve gathered our best tips for marketing a metal fabrication business.